With the current popularity of location-based social networks and customer-feedback based apps, it seems as though the whole world is getting smaller and a lot more critical (similar to my father as he ages). As pessimistic as this might sound, think about it: with the appropriate smart-phone and application, people can instantaneously broadcast where they [...]

At my workplace, I’m always hard at work being the “social” voice of our clients. I frequently scan conversations to see how we can influence the dialogue. Whether it’s an opportunity or an issue that needs addressing, we pride ourselves in being proactive and becoming involved socially. It’s a bit of effort, but it really [...]

If Facebook was a taco, it would probably be something like this: Okay, it might be an exaggeration (up until the blueberry pancake at least), but with yesterday’s latest implementation of Facebook page features, it can be a bit overwhelming. Especially for those trying to get a solid grip on utilizing the platform for businesses. [...]